If you’ve spent any time delving into the theory behind corporate training you’ve probably heard of the “forgetting curve”. An observation first proposed by psychologist Hermann Ebbinghaus in the late 1800s. The least you need to know about the forgetting curve is that it shows how quickly people forget new learning. An hour after training half of the information is gone. After a day 70% is missing. By the end of the first week only 10% of that knowledge is retained.Yikes, that’s a lot of wasted time, potential and of course money! Are you just wasting your time with training in the first place? The answer is “no” and it doesn’t have to be this way.
Kaizen is a concept that was originally introduced to the West in 1986 by Masaaki Imai’s book ‘Kaizen: The Key to Japan’s Competitive Success’.
Its core premise was that big results come from many small changes accumulated over time.
This post will discuss how kaizen can apply to sales, and how xapiapps can help you execute a kaizen strategy to quickly improve the performance of your sales force.
“If you cannot measure it, you cannot manage it” – Peter Drucker
Until Edward Snowden, former NSA contractor and whistleblower, blew the proverbial lid off of the NSA's data mining practices in 2013, most of us hadn't heard of Big Data.